Today’s interview is with veteran business advisor & author, Bob Bethel. In his fifty-year career, Bob has returned over seventy floundering organizations to profitability, using the same proven strategies and hard-won wisdom to restore each one. In his new book, Strengthen Your Business, Bob lays out his no-nonsense approach for building a profitable enterprise, sharing invaluable advice and techniques such as these:

  • Focusing on decreasing costs instead of increasing revenue
  • Leveraging your greatest asset by bringing your employees into the process
  • Crafting a ninety-day plan to ensure accountability
  • Becoming a true leader instead of an average manager

We discuss the following in our episode:

  • His experience turning around 77 businesses and guiding them toward the road of profitability
  • The #1 reason most businesses fail, and the type of mindset entrepreneurs should possess prior to launching their own venture
  • The 3 most important things a business owner should do to keep their business from failing
  • Why now, more than ever, is the perfect time to follow your dreams and start your own business—so long as you do it correctly

Resources Mentioned In This Episode

  • Strengthen Your Business: Fail-Proof Strategies from the Man Who Has Rescued 77 Businesses:
  • Website:

Catch our episode here or below: